Lithos Stormshell Jacket

Made to endure.

Big, fast exploration is at the heart of the Lithos Collection. Riders who set out to conquer the toughest terrain need to have the utmost confidence in their gear. The Lithos Collection above all else, was designed to endure. Endure a lifetime of lashings from passing trees. Endure nasty spills. Endure torrential rain on a 3-day backcountry trip. We made it so. Working with our athletes in the Pacific Northwest and Colorado backcountry, we tested and re-tested. We built up protection and stripped-out anything unnecessary. And by staying true to the mission and true to the characteristics of the ride, we created the ultimate tool and enduring companion.

 

 

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 One of a designer's biggest strengths and responsibilities is to generate a deep understanding of the customer and then being that customer's strongest advocate throughout the design & development process. This is the core to creating impressive and desirable solutions. This Collection Snapshot is a one-page synthesis of what guides design. Product use imagery & context, mantra, color/pattern & branding guide, mood and style imagery. This core document accompanies every sketch & brainstorm session, design review and sample review to ensure the customer is represented at every step of the way.

One of a designer's biggest strengths and responsibilities is to generate a deep understanding of the customer and then being that customer's strongest advocate throughout the design & development process. This is the core to creating impressive and desirable solutions. This Collection Snapshot is a one-page synthesis of what guides design. Product use imagery & context, mantra, color/pattern & branding guide, mood and style imagery. This core document accompanies every sketch & brainstorm session, design review and sample review to ensure the customer is represented at every step of the way.

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Design Specs

Design Specs

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 Lithos Collection - Firebrand

Lithos Collection - Firebrand

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